The Innovation and Entrepreneurship Lab empowered cooperatives with tools for market growth

On the 9^th and 10^th of December, the Innovation and Entrepreneurship Lab organized a training session at UM6P’s campus in Benguerir for cooperatives in the Aromatic and Medicinal Plants value chain, as part of the TAGDEV 2.0 project in collaboration with 12 African universities.

The session brought together 25 stakeholders to enhance their competitiveness and support sustainable growth in the sector. The training covered product innovation, certification processes, and quality standards, equipping participants with tools to expand market reach while maintaining sustainability. This initiative aligns with TAGDEV 2.0’s vision of fostering inclusive and resilient socio-economic development.